Just when your 256th listen to your electronica/shoegaze playlist starts bringing you back to earth (meaning, it temporarily loses its novelty), sixties girly French pop fondly called Yé-yé pops you back to aural heaven. Girls crooning in heartbreak/with hope/with sheer innocence produces nothing short of cinematic soundscapes smelling of vanilla, cinnamon, and Gitanes.

Marie Laforet

France Gall

Francoise Hardy photographed by Jean-Marie Perier

Sylvia Vartan
What makes this entire Yé-yé movement equally interesting as the music, is the fashion. Aren’t these girls looking fab? In my wiki-research, Balenciaga creative director Nicolas Ghesquière even cites Françoise Hardy as a style influence.


Metallics in Balenciaga S/S 08 Collection, with our Yé-yé muse as inspiration. Yéah!
More Yé-yé stuff here, here, and here. Amusez-vous bien!






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